Starting out in any kind of business is never a sure plan. There are a lot of risks that you would seriously need to think about and mitigate. That’s why you should have a good sit-down and map out your plans, you need to work out timelines, and basically what your strategy will be. You need to make sure that you are able to start out by hitting the ground running. And although that may be something that you can’t hit off right off the bat, it would be nice to have a slow but sure progression.
If you’re planning to make a profession out of your wedding photography passion and become as successful as this Sussex wedding photographer, you need to be prepared to meet a lot of failures before you actually hit that one big break that will eventually have you weasel in to the wedding photography niche on the business side of things. We came up with a few things to sort of help guide you if ever you’re a starting out photographer who would like to start making a business out of it and actually growing it.
So here are a few things to keep in mind:
Update your portfolio as much as you can
It is always sort of required for you to put up a website and maintain a blog for your photography business. As a photographer and future business owner, you need to treat your online portfolio and blogs as some sort of resume. A few key points to take note of would be for you to make sure that you only post your very best works or those which you feel are able to represent you the most. If you’re not particularly proud of a project, please do not go through the hassles of actually posting it. Try to keep it current. You want to make an impression of always being active and updated.
Be active on social media. This can be anything to everything from posting short snippets several times a week to writing actual blogs as well on the social media platforms. This will have your subscribers or followers always looking out for the next posts and have you as their constant source of creativity.
Be passionate and creative about your craft
It’s the little things that matter. Believe it or not, you may not think it accounts for much but when you are particularly passionate about something, it shines through and your general audience will be able to notice the slightest fluctuations. So keep yourself inspired. Practice every day, follow professional photographers whose works you admire to keep the creative juice flowing.
Invest in equipment
Make sure that your gear is up to par with the level of professionalism you would like to take your business to. In simple terms, crappy and mediocre gear just will not suffice. Make a plan and a budget on how you will be able to invest in the best of cameras and lenses and follow through on it. It is always wise to start off with two cameras and equip one with a telephoto lens and equip the other with a wide angle lens. The telephoto lens lets you take beautiful portrait photos while the wide angle lens is for photos for a wider range such as group wedding shots as well as panoramic view shots.